Marketing your craft

MARKETING YOUR CRAFT Workshop at the Independent Publishing Resource Center // IPRC.org  

We may not like to be advertised upon by mega corporations, but if you're not marketing your venture or cause you're really missing out. Learn to develop the 15 magical words that tell people what you do and hone your message. Workshop covers: free and cheap resources, basics you need, blogs, e-mail newsletters and print advertising.*

REGISTER: 503.827.0249

==> WORKSHOP DETAILS Date of workshop: Tues, Sept 23 Time/Class length: 7 – 9 pm Class level: basic Cost: $20(members) / $30(public)

==> FOCUS: This workshop is geared toward artists and crafters but is relevant to non-profit employees and healers (acupuncturists, therapists) as well. For specifics, please contact me.

==> SMALL CLASS: Limited to 8 students - plenty of small group instruction and ample time for specific questions related to your venture.

==> INSTRUCTOR BIO: Ayleen Crotty is a communications and marketing graphic designer for an event organizing company. She is the director of the film festival Filmed by Bike, a host on the KBOO Bike Show and the editor of ORbike.com. Ayleen got her start in communications with a one-page fact sheet (before she knew it was a zine) in 1991.

* This workshop does not cover working with the media, but a separate workshop devoted to that topic will be offered on October 21.